Baidu 百度

With around 80% of China's search engine market, Baidu is China's answer to Google. Mainly used as a search engine, Baidu offers most services Google can provide including Images, Maps, Cloud Services, News, Books, Music and more. Baidu also has its own Wikipedia section called Baike. If you are looking to get your website ranked in China, Baidu is a service you can not ignore

80% of China's search engine market



The concept of Baidu is very similar to Google. Although Google does have a presence in China, almost all web searchs are undertake on Baidu. Therefore Baidu is essential if you are looking to get your website ranked in China.

The stats:
  • 80% of China's search engine market
  • 64 million unique daily users
  • 70 million daily users of Baidu App
  • 130 million Android downloads per day

Unlike Google, Baidu takes into account keywords in "meta tags" to rank its search results, so in theory by uploading keywords (In chinese of course) in the meta tags will generate indexing on Baidu's site. Furthermore, Baidu ranks China hosted websites more faourably, therefore by having a .cn domain is best.

Read more about our advertising services

Our Company

Contact Details

  • Great Wall Marketing
  • Downs Court, 29 The Downs
  • Altrincham
  • Cheshire
  • WA14 2QD
  • +44 (0)20 3600 1238
  • @dchengsing